Finding Your Target Audience!

 

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Today, we will go into how to find your target audience in your business! Here are a few tips on how to create that perfect strategy to bring in your specific audience.

Mission Statement

Take a good long look at your business’ mission statement. What do you provide? What do you stand for? For example an organic grocery store may strive to provide only the best local and/or foods grown without the use of pesticides.

Clearly defining your mission into a simple statement will help...

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Branding: Why, What and How.

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When starting a blog or building a business you will often be told to develop your “brand.” This term is often misused to refer to a logo or color palette, but branding is much more than colors and fonts. We want your business to thrive so we’ve put together the what, why, and how on branding in one convenient place for you!

 

What Is Branding?


While branding does not simply mean your logo, your logo does play a part in your overall brand. Everything that your business...

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Staying Organized (and sane) as a WAHM!

 

 

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Do you find yourself wondering how you’ll ever get your work done when you have to do the dishes, fold the laundry, feed your toddler, cook dinner, and also find time to shower? Do you ever get comments from people like, “Wow, you’re so lucky that you get to stay home with your kids. I bet you just wake up whenever you want and watch Netflix all day huh?” If so, you’re not alone.

 

Being a stay at home mom is hard, but being a work at home...

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5 Best Facebook Groups for Entrepreneurs

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Facebook is the number one social media network used by businesses to connect with their target audiences. As an entrepreneur, you know the importance of connecting with not only customers but other entrepreneurs and businesses as well to expand your network. That being that case, we’ve put together a list of five of the best Facebook groups for entrepreneurs to join.

The Square Spot

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Founder: Candance Holmes

Hosted by our very own VAsquare, The Square Spot is a community for virtual...

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Budgeting for Small Businesses

 

 

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The 3 Most Common Mistakes Made When Setting a Small Business Budget

 

  1. Not setting goals
  2. Underestimating costs
  3. Failing to adjust your budget

 

Mistake 1: Not setting goals

Solution: Identify your business and financial goals

 

Know what you need to accomplish and take into account the cost. In summary, create a budget! If you are planning on expanding your business, take it into consideration when first sketching your yearly budget. If you anticipate having to...

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Customer Service

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No matter what kind of business you are involved in, your customer service can make or break you. Good customer service is essential to running a successful business. However, customers are more likely to talk about your business if they’ve had a bad experience. Yes, people are more likely to leave reviews, rant on social media, and warn their friends when they’ve had bad service. With that in mind we’ve put together a few tips to keep your customers happy.

 

Take...

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Relaxation and Stress Management Tips for the Entrepreneur

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As entrepreneurs, we tend to forget that we are also human beings with needs. With the stress of work being at its peak, we assume that this is what an entrepreneur signs up for, so we must deal with it. In reality, the more pressure an entrepreneur is under, the more likely it is that the business itself will suffer. In order to flourish in the business world, as in life, it is necessary to stop and rejuvenate. Here are some ways that you can start today:

 

Include Relaxation in...

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5 Best Blogs/Podcasts for Entrepreneurs

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It can be difficult to find the time to sit down and read an entire book. Especially when you are juggling a business and the rest of life’s endeavors. That is why we’ve put together a list of 5 of the best entrepreneur blogs and podcasts that you can absorb quickly and on the run! 

 

1. Entrepreneurs on Fire

This podcast is hosted by John Lee Dumas who interviews new entrepreneurs everyday, 7 days a week! These guests range from Seth Gordon to Tim Robbins;...

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Simplero: All in One Online Software Solution

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Are you in the market for an All in One Online Software Solution?

Are you are starting a business or expanding and need more resources? There are many options to choose from and finding the right one can be a long process.  

One of the most intimidating things about starting or growing your business, or getting things up and running, is learning a new platform along with new terminology. How do you capture e-mails and where are you connecting them to? What are email lists, broadcasts,...

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Keep Your Business Running During Your Summer Break!

 

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As an entrepreneur, taking a break from your business to enjoy your summer could feel like a betrayal. After all, when you signed up to start your own business, you vowed to never take time off, right? Probably not. Luckily, there are ways to take that well deserved trip to the Bahamas and still manage to keep your business running smoothly! Read on to see some tips on how to make summer possible for you.

 

Check-In

As much as we’d like to check out completely and come back...

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